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In the first part of this series about how to succeed in Network Marketing I looked at some statistics and a few reasons why people leave the business so quickly.Perhaps the biggest reason for people quitting so soon after joining an MLM business is what I call “Network Marketing Madness”.  Let’s first remind ourselves of one popular definition of madness “Madness is doing the same thing over and over expecting the outcome to be different”.

For years the drop out rate has been as high as 90% within the first 12 months of joining and yet the same old same old advice is handed out “Follow the system”.

I guarantee that the system was developed before the Internet took over the world just a few short years ago. The system, now referred to as ‘old school’ consisted of the 3-foot rule, business cards, distribution of flyers and leaflets, advertising in local or even national newspapers; purchasing leads from a variety of sources; placing posters and pestering family and friends.

Such a system has a massive built-in ‘rejection’ element which can quickly destroy the confidence of the new networker. Often the worst rejection can come from your friends and family!

If corporate world continued to follow a system with a built-in failure rate of 90% the world economy would be in chaos!  So it must surely be madness for networkers to continue to pursue such a system?

Now don’t get me wrong this ‘old school system’ still works for the few established networkers but obviously not for the 90% that quit!

What surprises and disappoints me is that those top earning distributors in many networks who continue to push the old system don’t seem to want to extend their sponsoring advice to include using the internet to generate leads. 

Chances are they probably recommend that you purchase leads from Internet lead companies and in the same breath tell you that leads you might generate online yourself are rubbish!

Because they don’t seem to be open minded to new ideas they miss the most important piece of advice that people like Mike Dillard and Ann Sieg give which is to focus your efforts to attracting and helping those 90% of unhappy networkers!

Both Ann and Mike teach you how to do this whilst at the same time generating a source of income which you could plough back into your own primary network.

I’d advise everyone to invest some time and a little money to study their systems and then check in with the Renegade University  and follow their excellent webinars which enable you to follow click-by-click exactly how to put Mike and Anne’s programs into effect to build your business using the power of the internet.

Go take a look now.

Get you FREE copy of “The 7 Great Lies of Network Marketing

Check out the “Renegade Network Marketer” the most powerful system available to Networkers.

I have to admit I stole this post from Dawne’s blog - Dawne and I have lived together for 20 years this coming June, so I don’t think she will mind if I borrow her excellent Post.  You can see more by going directly to her blog at www.dawnekovan.com

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This is a question that everyone first asks when they look at affirmations. They say - how can they work - they’re only words? They say - it’s all just positive thinking for the chattering classes - rubbish! To be honest, I’ve heard them all and more - some too rude to write down here for your tender eyes.

So, let’s start by ascertaining what an Affirmation really is. The Concise Oxford Dictionary says: a statement of fact; a strong assertion. (Note the word “strong”, there). It is also a legal statement for those who do not wish to make a religious declaration in court, but that’s not what I’m talking about here. It seems that ANY statement we make strongly about ourselves as if it were true is an affirmation - and nowhere does the definition mention positive thinking!

How then do you use affirmations in your everyday life - and why would you? What will you gain from so doing? And more to the point - do they really work? I have to say that they very clearly DO work. All those negative, self-defeating statements that arise from your unconscious on an almost minute by minute basis are in reality Affirmations! Think about that - EVERYONE tells themselves things that prevent them from being as wonderful as they can be. And it’s all because of the little devil sitting on your shoulder drip feeding poison into your ears.

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Sponsoring and Retention 

Conquer these two tasks and you are on your way……..

So you’ve just joined a Network Marketing company and are excited about the prospect of being your own boss and making a good living, or perhaps a fortune even!

Some statistics

It is said that up to 80% of newbies quit the business in there first 90 days and this climbs to 90% by the end of the first year!  It is also said by no less an organisation than the DSA that a distributor only ever sponsors on average two people into their network!

Another statistics suggests that less then 5% of any population are true sales people - so most people can’t sell and most of us don’t like being sold to! Yet most networkers are expected to go out and sell their company products - which can often be products most folk don’t want to buy in the first place - like nutritional supplements.

With statistic like these it would appear that the odds are stacked against most people making a success of Network Marketing!

Why the high drop out rate? 

1. Most people joining an MLM company do so to make an extra income yet with most networks they soon discover that there are ongoing costs they didn’t bargain for.
2. One such cost is the Auto-ship program - so many MLM companies insist upon their distributors buying the company products to ‘qualify’ for commissions - when the real reason is that the MLM company probably couldn’t exist with true customer orders alone!  Take away the distributor auto-ship orders and what would the company sales look like then?
3. Desire for instant gratification or unreasonable expectations are another cause for drop outs - newbies fail to realise and the sponsoring distributor fails to advise that network marketing is a business that needs to be understood.
4. Experienced networkers know better than to ‘sell’ their opportunity on the promise of big easy earnings - they know full well that big earnings require massive action.  Sadly, not all distributors make this clear.
5. Too few newbies are prepared to educate themselves - they need to go to meetings, buy books, DVD’s and CD’s to educate themselves about the business of network marketing. Just as in the corporate world where CPD (Continuous Professional Development) is the norm, so it is with Network Marketing.  Some suggested reading is listed below.

Look out for the next Post when I shall look at ways to generate leads for your MLM business. Here are a few books you might read:-

Get you FREE copy of “The 7 Great Lies of Network Marketing

Check out the “Renegade Network Marketer” the most powerful system available to Networkers.

Mike Klingler reviews The Renegade Network Marketer in this 5 minute video on YouTube.

He explains how he came across ‘Attraction Marketing’ and how he is now putting it into operation within his own business.

He also recently - I think it was December 2007 - that he set up the Renegade University where he teaches exactly how to use the Internet to generate leads for your own MLM business, using a click-by-click system.

It is certainly the best tuition I have found and removes the stress of trying to work things out for yourself!  Bye bye brain ache!!

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